This isn’t a 2020 vs. 2026 thing. It’s a corporate thing. What corporations do is pour money into anything that makes pollution primarily the fault of the average person’s choices.
“The reason the environment is bad is that you don’t choose to recycle properly.”
It works best for corporations when the thing requires permanent vigilance from the average person. That way, when John down the street accidentally puts a soda can in the trash, an environmentally focused person who has bought the corporate propaganda can have their bile focused on John, and will forget all about the company down the street that pollutes every day the amount that John pollutes in a decade.
The truth is that, while individual responsibility makes a difference, what really makes a difference is legislation regulating corporations. That packaging that you have to figure out how to recycle? That’s not really your fault. It’s the fault of the company that packaged it that way. If they had legislation to force them to do environmentally friendly packaging, they would do that. But it’s so much more convenient for them if they can do the irresponsible thing and still make you feel like it’s your fault.
Plastic straws can be cast as the consumer’s fault. Data centers are corporate. That’s the difference.
This isn’t a 2020 vs. 2026 thing. It’s a corporate thing. What corporations do is pour money into anything that makes pollution primarily the fault of the average person’s choices.
“The reason the environment is bad is that you don’t choose to recycle properly.”
It works best for corporations when the thing requires permanent vigilance from the average person. That way, when John down the street accidentally puts a soda can in the trash, an environmentally focused person who has bought the corporate propaganda can have their bile focused on John, and will forget all about the company down the street that pollutes every day the amount that John pollutes in a decade.
The truth is that, while individual responsibility makes a difference, what really makes a difference is legislation regulating corporations. That packaging that you have to figure out how to recycle? That’s not really your fault. It’s the fault of the company that packaged it that way. If they had legislation to force them to do environmentally friendly packaging, they would do that. But it’s so much more convenient for them if they can do the irresponsible thing and still make you feel like it’s your fault.
Plastic straws can be cast as the consumer’s fault. Data centers are corporate. That’s the difference.
This right here. It’s the same in just about every sphere. If there’s money to be made, the environment takes a back seat, and the psyop gets to work
Awesome summary.
👆
It is a pretty good contrasting example of the hypocrisy and ridiculousness though.