Ben & Jerry’s said its parent, Unilever (ULVR.L), decided to oust the ice cream maker’s chief executive, Dave Stever, escalating a battle over the subsidiary’s independence on social policy issues.

In a Tuesday night filing in Manhattan federal court, Ben & Jerry’s said Unilever advised on March 3 it was removing Stever without consulting directors because of his commitment to the ice cream maker’s social mission and brand integrity, not because of concerns about his job performance.

It said Unilever chastised Stever in a January performance review for “repeatedly acquiescing” to Ben & Jerry’s promotion of social goals, and has repeatedly warned personnel not to defy its efforts to “silence the social mission.”

Ben & Jerry’s also said Unilever’s attacks on its social mission have reached “new levels of oppressiveness.”

  • Eyro Elloyn@lemmy.zip
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    9 hours ago

    One thing I’ve noticed since coming to Lemmy from Reddit. Damn if the most obnoxious, time intensive, expensive solutions aren’t the most upvoted like I actually am not living paycheck to paycheck and just trying to get my dopamine hit.