Hal-5700X@sh.itjust.works to Games@lemmy.worldEnglish · 13 days agoHow Ubisoft spent $2.1M on influencers to secure the launch of Assassin's Creed Shadowsarchive.phexternal-linkmessage-square41linkfedilinkarrow-up1143file-text
arrow-up1143external-linkHow Ubisoft spent $2.1M on influencers to secure the launch of Assassin's Creed Shadowsarchive.phHal-5700X@sh.itjust.works to Games@lemmy.worldEnglish · 13 days agomessage-square41linkfedilinkfile-text
source: https://www.linkedin.com/pulse/assassins-creed-shadows-influencer-marketing-budget-hired-lombardi-hhfnf?
minus-squarePieMePlenty@lemmy.worldlinkfedilinkEnglisharrow-up8·12 days agoSo marketing? What’s the problem here? Should they have spent it advertising on radio?
So marketing? What’s the problem here? Should they have spent it advertising on radio?