Gamers may have begun to shy away from the now more expensive PS5. U.S. April data highlights a 30% decline in PlayStation console sales compared to the previous year. Before the impending Switch 2 price increase, Nintendo’s handheld extended its lead over the competition.
Sony: Uh oh. Sales are down after our price increase. We won’t make our quarterly line going up. Shareholders will be pissed. What should we do?
Executives: Raise prices.